Privacy & Cookie Policy

At Berrilume, we respect the trust you place in us when sharing your personal information. As a brand under SavourFlux Nutratech LLP, we are committed to protecting your privacy and being transparent about how we use digital tracking technologies.

This policy outlines how we collect, use, and protect your data in strict compliance with the Digital Personal Data Protection (DPDP) Act, 2023, and other applicable Indian regulations.

1. Information We Collect

To provide a premium shopping experience, we collect the following categories of information:

• Identity & Contact Data: Name, shipping address, billing address, email address, and phone number.

• Transaction Data: Details about your Berrilume purchases. (Note: We do not store raw card details; these are handled by PCI-DSS compliant payment gateways).

• Technical & Usage Data: IP address, browser type, device information, and data on how you navigate our store and interact with our content.

2. Use of Cookies & Tracking

Cookies are small text files that help our website function efficiently. We use them to remember your preferences and understand your interaction with our brand.

Cookie Categories:

• Strictly Necessary: Essential for navigating the site, adding tablets to your cart, and completing secure prepaid checkouts.

• Performance & Analytics: Helps us understand site traffic and popular pages via anonymous, aggregated data.

• Functional: Remembers your choices (like region or login details) for a personalized experience.

• Targeting & Advertising: Set by partners (like Meta or Google) to show you relevant Berrilume advertisements on other platforms.

Consent & Control:

We only deploy non-essential cookies with your explicit opt-in via our cookie banner. You can withdraw consent at any time by clearing your browser cache or adjusting your "Cookie Settings" in our website footer.

3. How We Use Your Data

Your data is used solely for the following "Specified Purposes":

• Order Fullfillment: Processing your prepaid orders and ensuring accurate delivery.

• Communication: Sending tracking updates via SMS/Email and responding to queries at care@berrilume.com.

• Brand Experience: Personalizing your journey and, with your consent, sharing updates on new Berrilume innovations.

• Legal Compliance: Maintaining records required under FSSAI and Indian tax laws.

4. Data Sharing & Retention

We do not sell your personal data. We only share information with trusted partners:

• Logistics: Specifically Shiprocket and their courier network for delivery.

• Payment & Tech: Secure gateways for transactions and cloud hosting providers for website maintenance.

Retention: We retain your information only as long as necessary to fulfill the purposes outlined above or to satisfy legal, accounting, and reporting requirements.

5. Your Rights as a Data Principal

Under the DPDP Act, you hold the following rights:

• Right to Information & Correction: Request a summary of your data or update incorrect information.

• Right to Erasure: Request the deletion of your data (subject to legal retention mandates).

• Right to Withdraw Consent: Opt-out of marketing or non-essential cookies at any time.

• Protection of Minors: Berrilume does not engage in behavioral monitoring or targeted advertising directed at individuals under the age of 18.

6. Security & Grievance Redressal

We employ industry-standard encryption to prevent unauthorized access to your information. If you have any questions or wish to exercise your rights, please contact our designated Grievance Officer:

Grievance Officer

SavourFlux Nutratech LLP

Email: care@berrilume.com

Address: Pune, Maharashtra, India.

This policy was last updated in May 2026. Any changes will be posted here with an updated revision date.